Why Your Website Needs an Accessibility Statement
An accessibility statement is a public declaration of your commitment to making your website accessible to all users, including those with disabilities. It serves as a transparency tool, demonstrating your compliance with the Web Content Accessibility Guidelines (WCAG) and legal requirements such as the Americans with Disabilities Act (ADA) and Section 508. More importantly, it fosters trust with your audience and improves user experience.
Key Benefits of an Accessibility Statement
- Legal Compliance: Helps demonstrate adherence to accessibility laws and standards.
- Transparency: Shows users your commitment to inclusivity.
- User Support: Provides guidance on accessibility features and ways to report issues.
- SEO Advantage: Enhances website credibility and improves rankings.
How to Write an Effective Accessibility Statement
1. Start with a Commitment Statement
Begin by stating your organization’s commitment to web accessibility. Keep it clear and user-friendly.
Example: “[Your Company Name] is dedicated to ensuring digital accessibility for all users, including those with disabilities. We continuously improve our website based on WCAG guidelines to provide an inclusive experience.”
2. Reference Accessibility Standards
Specify which guidelines your website follows, such as WCAG 2.1 AA or WCAG 2.2.
Example: “We strive to conform to the Web Content Accessibility Guidelines (WCAG) 2.1 Level AA, the internationally recognized benchmark for digital accessibility.”
3. List Accessibility Features
Highlight key features that make your website accessible, such as:
- Keyboard navigation support
- Screen reader compatibility
- Text resizing and color contrast adjustments
- Alternative text for images
4. Provide Contact Information for Feedback
Allow users to report accessibility issues or request assistance. Include an accessible contact method like an email, phone number, or a feedback form.
Example: “If you encounter any accessibility barriers on our website, please contact us at [email@example.com] or call [Phone Number].”
5. Mention Ongoing Efforts and Future Improvements
Show that accessibility is an ongoing effort. Outline any planned updates or improvements.
Example: “We conduct regular accessibility audits and welcome user feedback to enhance accessibility. Our team is actively working on implementing WCAG 2.2 recommendations.”
6. Include a Date and Statement Update Policy
Indicate when the statement was last updated and your process for reviewing it.
Example: “This statement was last updated on [Date]. We review our accessibility policies annually and make necessary adjustments.”
Final Thoughts
Creating a web accessibility statement is a crucial step in building an inclusive online presence. Not only does it help with compliance, but it also enhances your brand’s credibility and user trust. By following the steps outlined in this guide, you can create a clear, effective, and SEO-friendly accessibility statement for your website.
Need Help with Web Accessibility?
If you’re unsure whether your website meets WCAG standards or need assistance in improving accessibility, contact A11Y Pros for a comprehensive accessibility audit and compliance strategy.
Optimize your website for accessibility today!